1. Syncing footage
All of the footage from the shoot day, has had to have been dubbed to the song playback, before we can, before we can even begin to edit...
This has to be done in order for us to ensure the lip sync is good, if its out, we have to re-adjust all of the footage, causing a huge set back
2. Cutting to the beat
Cutting footage to the beat, or too certain beats in the song, keeps a solid rhythm. This way audience don't become distracted by a bad tempo. To make the prefect cut, we have to scrub thorough the audio frame by frame to the top of the beat, and then cut, just before or just after, and something sounds off.
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