Wednesday 16 September 2015

Audience Profile Slam Cartel

Rock and Roll

Rock fans, can be hard core, anti-establishment youthful types, but at the same time (depending on the specific genere of Rock n Roll, the fans can be described as those outlaws we see them as, but with kind hearts and good meaning, they are just ruthless and rough when jumping and clamping to the sound of Foo Fighters or RHCP...

For Slam Cartel, this is the case. The fans really get into the music, but the narrative of the bands songs, always deliver a meaning that is positive, or interesting, rather than destructive.

The young hip rockers, don't really exist anymore, a large majority have been sucked into the main stream void that is Spotify's "Top 100" charts. But there are still some there, the majority of the fans are more in their mid 20s to late 40s and even 50s in extremes. Reason being is that this particular Genre of Rock, was very popular among the youth of the 70s, 80s and 90s, after that you Pop Music.

Because the audience profiles will vary so much, I've done two...








This is... Lets say Seth, he's at University, and 
despite growing up despising the "old and 
uncool" music that his parents had to offer, 
he has come to appreciate the sheer awesomeness 
of Rock n Roll, at a respectful level that is...

He can go to these concerts and become this 
rough and tumble dude, that society is for some 
reason afraid of, but in reality he is normal, and 
his style of music doesn't really effect his lifestyle.

Age : Early to Mid 20s












Now say hello to the guy who brought up Seth, to some how enjoy the style of music that he liked when he was young, back in the 80s...

Like Seth, Dad doesn't let this Rock n Roll lifestyle become real for him, sure he would enjoy the concert, he loves listening to the bands material at home. But at his age, enacting the lifestyle would be... uncool, and unprofessional. He is an adult and he has to set an example, but that doesn't mean he cant enjoy himself.

Age : 40s to 50s






Though i haven't mentioned, this profiling isn't specific to men, women have just as much reason to enjoy this style of music, but in this case they go without saying... Because they are mostly the girlfriend of Seth and the wife of Dad, Seth's Mother...

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